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Guide to Managerial Communication (10th Edition)

$10.69

Comments on the previous edition: "What a fantastic textbook! Concise and practical, A Strategic Guide to Technical Communication is an outstanding text that provides theoretically well-grounded, pedagogically sound, and hands-on guidance to creating effective professional documents. It's one of those rare textbooks students will want to keep on their book shelves well beyond their graduation." -- Doreen Starke-Meyerring, McGill University "Clear, accessible, and immaculately written, A Strategic Guide to Technical Communication is a superb choice for the introductory technical communication course. The organization of the text is excellent, guiding students through style and document design to the major genres of technical discourse, ethics, and usability testing, concluding with impressive chapters on online documentation and oral presentations. Without question, A Strategic Guide to Technical Communication is my text of choice for our undergraduate technical communication course." -- Joseph Little, Niagara University "A Strategic Guide to Technical Communication covers clearly and well the main genres of technical writing--further, it includes in-depth, thought-provoking, up-to-date sections on topics such as navigating ethical issues; setting up, conducting, and reporting usability studies; and writing online documents. This book would work equally well for a technical communication course and for courses in business or professional writing: its rhetorical perspective and wide-ranging coverage go well beyond the features common to bestselling technical writing texts." -- Kelly Belanger, Virginia Polytechnic Institute and State University "Intelligently organized and informed by the latest in theory and research, A Strategic Guide to Technical Communication is a comprehensive and user-friendly textbook. Instructors will appreciate its solid grounding in theory and research, its many examples of student writing, and its helpfully integrated in-class exercises, lab assignments, and suggestions for major projects. Students will like the book's hands-on approach and practical strategies for writing, designing, and testing documents for real users in both traditional and online environments." -- Jo-Anne Andre, University of Calgary

Written specifically for students interested in knowing more about the organizational and management context of communications, and to get more hands-on learning, practical experience and skills to help them get off to a flying start in their career, this book is a guide to corporate communication that will help students and practitioners navigate the area, understand the main theories and put these into practice through examples and case studies.

Reviews

Couple's Guide to Communication (豆瓣)

This simple, straightforward guide to effective communication is for anyone who has ever wanted to "eat their words."

Do you ever feel that your words produce the exact opposite effect of what you were hoping for-escalating tensions rather than solving problems? Author of Emotional Bullshit, Carl Alasko has found that with the right guidance, anyone can learn effective communication skills. In Say This, Not That, Alasko presents listeners with simple instructions for what to say . . . and what not to say. Accompanying each pair of statements is a brief discussion of what makes one so negative and destructive, and the other inviting of the kind of discussion needed. This audiobook is the ultimate resource for anyone who longs to consistently say the right thing at the right time.